Cookie policy

Strictly necessary cookies

These help make our website usable by enabling basic functions like page navigation and access to secure areas of the website. The website cannot function properly without these cookies.

First Party cookies

	ASP.NET_SessionId
	General purpose platform session cookie, used by sites written with Miscrosoft .NET based technologies. Usually used to maintain an anonymised user session by the server. Expiry: Session
	__cf_bm
	The __cf_bm cookie is a cookie necessary to support Cloudflare Bot Management, currently in private beta. As part of the bot management service, this cookie helps manage incoming traffic that matches criteria associated with bots. This is a CloudFoundry cookie. Expiry: Session
	OptanonAlertBoxClosed
	This cookie is set by websites using certain versions of the cookie law compliance solution from OneTrust. It is set after visitors have seen a cookie information notice and in some cases only when they actively close the notice down. It enables the website not to show the message more than once to a user. The cookie has a one year lifespan and contains no personal information. Expiry: 1 year
	OptanonConsent
	This cookie is set by the cookie compliance solution from OneTrust. It stores information about the categories of cookies the site uses and whether visitors have given or withdrawn consent for the use of each category. This enables site owners to prevent cookies in each category from being set in the users browser, when consent is not given. The cookie has a normal lifespan of one year, so that returning visitors to the site will have their preferences remembered. It contains no information that can identify the site visitor. Expiry: 1 year

Third Party cookies

	OMGSession
	This cookie is used by Optimise to provide customers from affiliate websites with essential services relating to cashback awards. Your data may be collected by this cookie but will not be used for any purpose if you are not visiting the Trade Direct Insurance site from an affiliate partner's website. Expiry: Session
	OMGID
	This cookie is used by Optimise to provide customers from affiliate websites with essential services relating to cashback awards. Your data may be collected by this cookie but will not be used for any purpose if you are not visiting the Trade Direct Insurance site from an affiliate partner's website. Expiry: 1 month
	OMG-Channel-775734
	This cookie is used by Optimise to provide customers from affiliate websites with essential services relating to cashback awards. Your data may be collected by this cookie but will not be used for any purpose if you are not visiting the Trade Direct Insurance site from an affiliate partner's website. Expiry: 1 month
	OMG-775734
	This cookie is used by Optimise to provide customers from affiliate websites with essential services relating to cashback awards. Your data may be collected by this cookie but will not be used for any purpose if you are not visiting the Trade Direct Insurance site from an affiliate partner's website. Expiry: 1 month

Performance cookies

These help us to improve our website based on information such as which links are used most frequently or which pages receive the lowest number of visitors. They are not used to monitor an individual’s browsing activity.

First Party cookies

	_gclxxxx
	Google conversion tracking cookie. This cookie is set by Google Analytics and is used to store and track conversions. Expiry: 2 months
	_ga_xxxxxxxxxx
	Google Analytics. The cookie is used to calculate visitor, session, campaign data and keep track of site usage for the site's analytics report. The cookies store information anonymously and assigns a randomly generated number to identify unique visitors. Expiry: 1 year
	_ga
	This cookie name is associated with Google Universal Analytics - which is a significant update to Google's more commonly used analytics service. This cookie is used to distinguish unique users by assigning a randomly generated number as a client identifier. It is included in each page request in a site and used to calculate visitor, session and campaign data for the sites analytics reports. By default it is set to expire after 2 years, although this is customisable by website owners. Expiry: 1 year

Functional cookies

Third Party cookies

_GRECAPTCHA

This domain is owned by Google Inc. Although Google is primarily known as a search engine, the company provides a diverse range of products and services. Its main source of revenue however is advertising. Google tracks users extensively both through its own products and sites, and the numerous technologies embedded into many millions of websites around the world. It uses the data gathered from most of these services to profile the interests of web users and sell advertising space to organisations based on such interest profiles as well as aligning adverts to the content on the pages where its customer's adverts appear.

Expiry: 5 Months

Targeting cookies

Targeting cookies are also known as advertising cookies. These are encrypted files that track users' online activity to display targeted adverts. When a user visits a website, a targeting cookie is saved to their web browser and collects information about their browsing behavior. This information is used to match a profile of the user's interests and show them personalised adverts.

First Party cookies

_fbp

Used by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers..

Expiry: 2 Months

Third Party cookies

	__cf_bm
	Cloudflare's bot products identify and mitigate automated traffic to protect websites from bad bots. Cloudflare places the __cf_bm cookie on end-user devices that access customer sites protected by Bot Management or Bot Fight Mode. Expiry: Session
	YSC
	YouTube is a Google owned platform for hosting and sharing videos. YouTube collects user data through videos embedded in websites, which is aggregated with profile data from other Google services in order to display targeted advertising to web visitors across a broad range of their own and other websites. Expiry: Session
	GCL_AW_P
	This domain is owned by Google. The main business activity is: Online Advertising. Expiry: 2 months
	VISITOR_INFO1_LIVE
	This cookie is used as a unique identifier to track viewing of videos. Expiry: 5 months
	__Secure-ROLLOUT_TOKEN
	YouTube is a Google owned platform for hosting and sharing videos. YouTube collects user data through videos embedded in websites, which is aggregated with profile data from other Google services in order to display targeted advertising to web visitors across a broad range of their own and other websites. Expiry: 5 months
	VISITOR_PRIVACY_METADATA
	YouTube is a Google owned platform for hosting and sharing videos. YouTube collects user data through videos embedded in websites, which is aggregated with profile data from other Google services in order to display targeted advertising to web visitors across a broad range of their own and other websites. Expiry: 5 months
	muc_ads
	Twitter Inc. (X) collects data on user behaviour and interaction in to optimise the website and make any advertisements on the website more relevant. Expiry: 1 year
	personalization_id
	This domain is owned by Twitter (X). The main business activity is: Social Networking Services. Where twitter acts as a third party host, it collects data through a range of plug-ins and integrations, that is primarily used for tracking and targeting. Expiry: 1 year

Chatbot

We use cookies to enable our chatbot, which is provided by Click4Assistance. Information about the types of cookies used and the data stored and processed by Click4Assistance can be found in the Click4Assistance cookie policy

Third Party cookies

	_C4AS
	Used to hold information about the Click4Assistance tools and proactive rules. Expiry: Session
	_C4AP
	Used to identify if the visitor is new or returning, includes historic activities such as when/if a chat has started, hotspot hit or conversion occurred. Expiry: 31/12/2030