We’re turning your feedback into forests!

Trade Direct Insurance is excited to partner with the world’s largest verified reviews provider - Feefo - to fund tree-planting projects via Treefo. The Treefo program, enables us to plant a tree each time one of our customers leaves us a review via Feefo! 
  
Treefo who works with Eden Reforestation Projects, a non-profit organisation that provides fair-wages to impoverished villagers working on restoring forests globally. They hire local people to plant, grow, and care for the trees, which has a positive socioeconomic and environmental impact. 
 
Imogen Coggan, CEO, said, “Being part of Treefo is special because a tree is planted when a customer gives us a review – it couldn’t be easier. Treefo is a fantastic initiative that makes it easy for us to play a part in reducing the devastating effects of deforestation and make the planet healthier.” 
   
Kerry Leighton-Bailey, Chief Product & Marketing Officer at Feefo, said of the Treefo launch: “This is the feature we’ve been waiting for. It builds on Feefo’s ethical journey and means we can finally support businesses in reaching their sustainability goals. Businesses are collecting customer reviews anyway. Why not turn that into planet-loving action?”.

Trade Direct Insurance is part of the Kelliher Insurance Group. If you would like more information regarding our approach to sustainability, follow the link.

 

*About Feefo

Feefo is a leading global customer reviews and insights platform. Its mission is to empower businesses to understand how their customers experience their products or services.     
    
The Feefo suite of software, combined with technical solutions, enables its clients to gain a deeper understanding of customer sentiment, behaviour, and intent, empowering them with insights to make better business decisions and improve their return on investment. With 96% of customers relying on reviews to purchase, Feefo also creates trust between consumers and businesses by adopting a unique approach to only collect verified reviews.

*Travel Weekly, December 2022

Trade Direct is authorised and regulated by the Financial Conduct Authority. The company is a leading UK independent broker providing a wide range of policies to tradesmen and construction workers.

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